At a glance
Understand the risk.
Ask the right questions.
Media & Entertainment Insurance starts with a clear picture of the work you perform, the responsibilities you accept and the events that could interrupt your business. This guide brings together common risks, insurance categories, practical documents and questions to discuss with your broker. Your business may need a different combination of covers or extensions from another business in the same industry.
Use the sections below to prepare for an insurance conversation in Perth, Sydney, Melbourne, Brisbane, Canberra or elsewhere in Australia. These examples are general information, not a recommendation that a particular policy is suitable for you. Your activities, locations, contracts and the applicable policy wording need to be considered together.
General information only. This does not take into account your objectives, financial situation or needs. Before acting, consider whether the information is appropriate for you. Cover is subject to insurer acceptance and the policy terms, conditions, limits and exclusions. Read the Financial Services Guide and the relevant PDS (where applicable) and/or policy wording before deciding.
01 / Understand your exposure
Common risks to consider.
- An incident arising from the day-to-day activities of media and entertainment businesses leads to an allegation of injury, damage or financial loss.
- A contract, approval or record does not clearly document the responsibilities of media and entertainment businesses after a problem occurs.
- Damage to artwork, instruments, costumes, cameras, exhibits or production equipment.
- Loss or damage during packing, transit, installation, rehearsal, performance or temporary storage.
- Visitor, audience, participant or venue injury and property-damage allegations.
- Cancellation, postponement or interruption caused by an insured event or unavailable venue.
02 / Connect risks with cover
Insurance commonly considered.
No single package suits every business. The descriptions below identify possible cover categories; each is subject to its own wording and underwriting.
may respond to certain third-party injury or property-damage allegations arising from business activities, subject to the insured activities and policy wording.
may cover scheduled or declared artworks and collections against specified physical loss or damage, subject to valuation, security, transit, packing and display conditions.
may cover specified buildings, contents, stock and equipment following insured events, subject to declared values, exclusions and settlement terms.
may combine public liability, property and selected cancellation exposures for declared events, subject to dates, attendance, activities and cancellation causes.
may respond to covered allegations that professional services, advice, designs or omissions caused financial loss, subject to the insured services, retroactive date and claims-made notification requirements.
may assist with specified cyber incidents, privacy events, response costs and business interruption, depending on the event, security controls, sub-limits and exclusions.
Business interruption insurance
may assist with insured loss of gross profit or revenue and certain additional costs when a covered event triggers the policy, subject to the indemnity period and calculation basis.
A policy name does not establish that an activity or incident is insured. Review the insured business description, trigger, conditions, limits, excess and exclusions with your broker.
03 / A closer look at your business
Details worth discussing.
Describe the production and the public-facing activity
Media and entertainment businesses can combine production offices, filming, live events, distribution and the hire of specialist equipment. Explain the activities involved in your work instead of relying on the sector name alone. A studio recording session has different practical exposures from a touring production or a public performance with temporary staging. Identify venues, locations, audience involvement and work carried out by contractors. Include rehearsals, installation and pack-down, which may involve substantial activity before or after the audience arrives. The insurance description should reflect the complete production cycle and the parties responsible for each part.
Separate the physical assets from the rights and content being created. Cameras, sound equipment, sets and costumes can be damaged or stolen, while published material can prompt allegations about copyright, defamation or privacy. Hired equipment and borrowed objects may be subject to contractual responsibilities different from assets the business owns. Explain the value of equipment concentrated at one location or travelling together. If the project relies on a particular performer, venue or production window, identify that dependency. Cancellation and non-appearance concerns need specific discussion rather than being assumed to sit within ordinary property or liability insurance.
Keep permissions, contracts and production schedules aligned
Production agreements should make the roles of producers, venues, performers and suppliers clear. Review responsibility for equipment, safety arrangements, damage, cancellation and changes to the schedule. A venue may request evidence of public liability, but that does not establish cover for every contractual promise in the hire agreement. Ask how the wording treats temporary structures, special effects, participant activities and work at different locations where relevant. Present unusual elements before the project begins. Insurance arranged for one production format may not automatically suit an expanded event or a substantially different filming activity.
Content records deserve the same attention as equipment schedules. Retain licences, releases and agreements concerning footage, music, scripts, images and other material used in the finished work. Identify who supplied the material and any limits on territory, duration or distribution. If the business commissions freelancers, explain ownership and responsibility in the engagement terms. Ask which allegations may fall within professional or media liability arrangements and which remain outside them. Completion costs, re-shooting and loss of expected revenue can be treated differently from damage to a camera or a liability claim, so those concerns should be raised explicitly.
Prepare a response that works on location
Production teams need reporting arrangements they can use away from the office. After an incident, gather a factual account, relevant call sheets, equipment records and photographs where appropriate. Preserve damaged items or footage in accordance with practical assessment needs. If an event must change, record the reason, timing and decisions made about suppliers and audience communications. Distinguish costs incurred to reduce further disruption from the original contracted expenses. These records can support review of an incident, but the policy trigger and conditions will determine whether any part of the loss is insured.
At renewal, review changes in the scale of productions, the countries visited and the equipment owned or hired. Consider whether a new distribution arrangement or more interactive audience activity changes the services being described. Keep access to production records and backups workable when key crew members are unavailable. A project should not depend on one person’s laptop for its only copy of agreements or finished work. Discuss recovery expectations realistically, including the time needed to gather people and locations again. Insurance may address defined costs after covered events, while other scheduling and commercial risks may remain with the production business.
04 / Put it in context
What an incident might look like.
Hypothetical examples only. These are not BAU client stories or predictions of a claim outcome.
An incident arising from the day-to-day activities of media and entertainment businesses leads to an allegation of injury, damage or financial loss. The affected party seeks compensation, defence costs or rectification expenses. Whether any policy responds would depend on the allegations, insured activities, policy trigger, exclusions, excess and limit.
A contract, approval or record does not clearly document the responsibilities of media and entertainment businesses after a problem occurs. The event also interrupts normal trading or creates additional expense. Property, liability, professional, cyber or interruption cover may be relevant only where the facts satisfy the applicable wording.
A few minutes. A different perspective.
Put your thinking
into practice.
Three situations for media & entertainment businesses. Choose a practical next step, then explore why the details matter.
A learning activity with hypothetical situations. It is not a risk assessment, personal advice or a prediction of insurance cover.
What would you do next?
Work through the facts, the records and the questions you would take to your broker. There is no time limit.
05 / Prepare for the conversation
Bring the details.
Make the discussion useful.
Documents and contracts
- Loan, consignment, exhibition, performance and venue-hire agreements.
- Condition reports, valuations, inventories and transport or packing instructions.
- Artist, performer, production, licensing and image-release agreements.
- Event plans, ticketing terms, security plans and cancellation contracts.
Questions to ask before choosing cover
- Are items insured at agreed value, market value or replacement value, and are valuations current?
- Does cover continue during transit, installation, loan, touring, storage and outdoor display?
- Who is responsible under venue, loan, consignment, performer and supplier agreements?
- Are cancellation causes, weather, non-appearance and venue unavailability addressed?
- Are copyright, media liability, cyber, equipment and public liability included where relevant?
06 / Know the limitations
What may not be covered.
The following are examples only, not a complete exclusion list. Product terms vary, and the applicable PDS and/or policy wording must be checked.
- Inherent vice, gradual deterioration, defective materials, poor packing or ordinary wear.
- Unexplained disappearance, unattended property or theft without required security.
- Outdoor displays, touring, international transit or high-value items not declared.
- Cancellation for causes not listed in the policy, including poor ticket sales or change of mind.
- Intellectual-property, defamation or professional-services claims unless the relevant cover is included.
07 / Questions, explained
Frequently asked questions.
What insurance do media and entertainment businesses commonly consider?
Depending on their activities, assets, staff and contracts, media and entertainment businesses may consider Public and products liability insurance, Fine art insurance, Property insurance. Other policies or extensions may also be relevant. No single list is suitable for every business, and availability is subject to insurer appetite and underwriting.
Would insurance automatically respond if an incident arising from the day-to-day activities of media and entertainment businesses leads to an allegation of injury, damage or financial loss?
Not automatically. A claim outcome depends on the actual facts, the policy period, insured activities, definitions, exclusions, conditions, excesses, sub-limits and notification requirements. The relevant wording should be reviewed before relying on cover.
What information is usually needed to obtain a quote for Media & Entertainment Insurance?
Insurers commonly request turnover or revenue, payroll, staff and contractor numbers, locations, claims or complaints history, and the exact activities to be insured, plus events, attendance, participants, volunteers, venues, equipment and safeguarding arrangements. Complete and accurate disclosure helps the insurer assess the risk, but it does not guarantee that cover will be offered or that a future claim will be accepted.
08 / Keep exploring
Connect the wider picture.
Read about the primary insurance categories and clarify the terms used in policy discussions. A link does not mean a product is suitable for your business.
Useful insurance terms
Official guidance
Local understanding. National reach.
Across Australia.
Connected to your business.
Based in Osborne Park, Western Australia, and supporting businesses nationally. These are service areas, not separate BAU offices. State and territory requirements can differ.
WAWestern Australia+
Perth, Bunbury, Mandurah, Rockingham and Kalgoorlie.
NSWNew South Wales+
Sydney, Newcastle, Central Coast, Wollongong and Maitland.
VICVictoria+
Melbourne, Geelong, Ballarat, Bendigo and Shepparton.
QLDQueensland+
Brisbane, Gold Coast, Sunshine Coast, Townsville and Cairns.
SASouth Australia+
Adelaide, Mount Gambier, Whyalla, Gawler and Port Pirie.
TASTasmania+
Hobart, Launceston, Devonport, Burnie and Ulverstone.
ACTAustralian Capital Territory+
Canberra, Gungahlin, Tuggeranong, Belconnen and Woden Valley.
NTNorthern Territory+
Darwin, Palmerston, Alice Springs, Katherine and Nhulunbuy.
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